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+61 412 883 926

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Lvl 11, Suite 11 / 580 Collins St

Melbourne VIC 3000


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Pencil Rocket PTY LTD is a company limited by shares, and registered in Australia (registered number 630 558 351). © Pencil Rocket. All Rights Reserved


We thrive on helping our clients.

& Strategy

It all begins with a chat. This is where we get to know you and your business. We want to understand your business purpose, objectives, audience and what you’re looking 
to achieve.

Concept development

Social media audit

Understanding your WHY



Meaningful content matters
to us. Our in-house team will work together with you
to brainstorm, design and create strategies & content that speaks volume about who you are.

Copy-writing and production 

Advertising campaigns

Storyboarding and scripting

Social Media Management

Facebook, Instagram, LinkedIn, you name it, it is 
our digital playground. We grow an engaged audience for you and analyse what works and what’s not; taking your mind off all things social.

Paid advertisements

Social media analytics

Content scheduling and management



We know videos work.
That’s why we’re committed
in crafting brand videos, delivering on-budget video solutions and helping you tell your stories in creative ways.

Promotional videos

Event videos

Corporate videos



We are a bunch of passionate creatives.

 We are  videographers, editors, producers, strategists, designers, social media experts and media sales. We are the creators and distributors of quality creative content.

Daniel Tan

Co-founder and Managing Director

Daniel is passionate about meeting new people and learning their story, firmly believing in a life of constant learning. In his spare time, you will find him playing a game of squash at Melbourne University or listening to a podcast.

Clara Tandi

Graphic Design Lead

Clara overlooks the visuals of  all the things aside videos we put out there for clients; like short gifs and posts. She stays inspired by taking time off to travel or exploring the food scene in Melbourne. You can always find her with a cup of coffee in her hand, mulling over her next project.

Natanael Yan Setiawan

Co-founder and Creative Director

Natanael started Pencil Rocket at the age of 21. He believes that we need to earn people's attention in social media through creative content and inspiring people. He is passionate about photography and during his spare time he likes to drink coffee, watch videos and listen to lo-fi songs.

Matthew Lee


Matt is a Videographer at Pencil Rocket. For him, food is life. Amongst other things, he LOVES making travel videos, so people can experience parts of the world that they have never been before. Sharing the journey through a lens and a camera one trip at a time.

Belinda Zheng

Graphic Design

Belinda highly values simplicity and details in designing for branding, publication and motion graphic. She is always curious to learn new stuffs. She loves travelling and you will find her wandering around the city with her favourite lens.

Lunnie Gan

Marketing Manager

Lunnie loves brainstorming strategies, being creative and just helping people connect the dots in their businesses. Outside of work, she will either be chilling with a book in one hand, a beer/wine in the other; or busy finding the next spot to hike and cliff to jump.

Jacqueline Tan

Account Coordinator

Jacqueline left her full-time corporate job to pursue what she love. She is passionate about building brands; one of them is being in Pencil Rocket where she oversees social media marketing and business development. Her friends call her the Yoga Girl - you'll find her at the yoga studio every single day finding her OM.

Kezia Angelica


Kezia is a Videographer Intern at Pencil Rocket. Despite being an accounting and finance graduate, she loves the world of filmmaking. Outside of work, you will find her doing all kind of sports.



Some of our recognised milestones.