Xynergy South Yarra
WHAT WE DID:
#SocialMediaMarketing​#ContentCreation
the client.​
Xynergy Realty is a one- stop property solution with multiple offices in Melbourne, VIC and notable cities in Indonesia. They manage a total of $2.3 billion assets, 2100 residential properties and 220 commercial properties.
the outcome.
Instagram.
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Within less than 6 months of being managed by Pencil Rocket, Instagram followers have increased by almost 3x from 580 to 1400 loyal followers with real estate interest.
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Average engagement rates of 6.1% on Instagram posts (benchmark 1.18% in real estate and home décor industry)
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Average story completion of 90% (benchmark 75% in all industry)
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Facebook.
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Facebook likes have increased by 33% in less than 6 months
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Average engagement rates of 8.4% on Facebook posts (benchmark 0.11% in real estate and home décor industry)
our approach.
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Thorough and personalized planning of content calendar
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Using a heat map to ensure the best posting times
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Carefully crafted copy to engage the audience
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Doing monthly insight analysis to ensure future postings remain relevant and of top quality such as real estate forecasts and lifestyle posts surrounding the South Yarra suburb
